Why B2B buyers ghost you

You had a great demo. The prospect said, "This looks perfect for us!" You sent the proposal. Then... complete silence.
Three weeks later, you're still wondering what went wrong.
The brutal truth: Research shows that 94% of buyers experience cancelled purchase cycles ending in "no decision" (Gartner). That's not a competitor problem - that's a communication problem. Tribe is the solution. It’s the all-in-one CRM for architects, engineers, and creative agencies who want to streamline their entire workflow – from first sketch/quote to final invoice.

What this costs you:

• Millions in lost revenue from deals that "just went quiet"
• Unpredictable pipelines that make forecasting impossible
• Wasted hours on prospects who vanish without explanation

Backed by research from Showpad, Gartner, and Harvard Business Review.

• Kelly Klein - Sales Expert, Tribe CRM: "You are most commonly ghosted if you seem generic in your outreach. Personalization matters - whether it's dating or selling." 

• Julian ter Horst - Dating & Relationship Coach, Inside Sales, Tribe CRM: "The main psychological reason why someone chooses to ghost is neediness - showing too much investment without really knowing the person." 

• Sander de Groot - Sales Account Manager, Tribe CRM: "The most important trick in sales is to end each call with a follow-up call already scheduled in the calendar. They cannot ghost you as easily because they'd have to actively cancel."