CRM email marketing, built on real relation data

Segment straight from your CRM records, track every open, then click and opt-out from the same place.

✦ Segment using labels or almost any field you already track
✦ Build campaigns with drag-n-drop builders
✦ Every open, click and opt-out saves straight to the relation

Segment straight from your CRM records, track every open, then click and opt-out from the same place.

✦ Segment using labels or almost any field you already track
✦ Build campaigns with drag-n-drop builders
✦ Every open, click and opt-out saves straight to the relation

Start free trial Get a demo →

Your email tool doesn't know who's already a customer?

Watch what happens when it knows their whole deal history too.

The web form and the CRM are the same tool now

Build the form in Tribe, and every submission lands straight in the CRM as a lead.

Build any form yourself, no fixed template
Submissions create or update the CRM record automatically
That contact's ready to segment the moment they hit submit

It knows who already said yes

Never send CRM email marketing to someone who's already converted.

Builds audiences from almost any field in Tribe
Filters by deal status or project role
No exported list to keep in sync

Every open and click comes back to the record

Know if a client opened your email before they mention it on the call.

Opens, clicks and opt-outs save to the contact record
Sits next to deals, projects and support tickets
No separate marketing history to check

“The data in Tribe also forms the backbone of our marketing strategy.”

Björn Hoekstra • Marketing & Sales Team Leader at Kiekens

Run your next email campaign in Tribe CRM

Try it on your own list first, no commitment or credit card needed.

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FAQ about CRM with email marketing

What is CRM email marketing?

CRM email marketing means sending and tracking email campaigns from inside your CRM, using the same contact and deal data your team already has, rather than syncing a separate list to a different tool.

Do I need to know HTML to build a campaign?

No. The built-in editor uses blocks for text, images and columns, so you build a campaign visually. If you prefer to write your own HTML, that option is still there.

Can I segment campaigns without exporting my contact list?

Yes. Tribe lets you filter by labels or almost any field on a relation, including deals they’re linked to or roles they hold on a project, so you build the audience without leaving the CRM.

Is CRM with email marketing better than a standalone email tool?

A standalone tool needs a synced or exported contact list. CRM with email marketing works from the same relation records your sales and support teams use, so segmentation and results stay tied to current data.

Can I see how a campaign performed?

Yes. The campaign dashboard shows opens, clicks and any emails that didn’t deliver, and the marketing dashboard gives you an overview of every campaign in draft, scheduled or sent status.

Can I capture new leads through my own website?

Yes. Build a web form with your own fields, no fixed template, and publish it as a link or embed it on your site. Every submission can automatically create or update a CRM record, ready to include in your next campaign.

What happens when someone unsubscribes?

Every campaign includes an unsubscribe option by default. You can also set up specific opt-out categories, so a contact can leave one type of communication without opting out of everything.